The City of Atlanta is excited to present the ReCART (Rewards for Collecting All Recyclables Together) Curbside Recycling Pilot Project! ReCART is a one year pilot program (with (2) two one year renewals at the City’s discretion), whose premise is to measure change in recycling habits of an initial 10,000 city households to determine the viability of a citywide program to increase recycling through incentives. The participating households represent a cross section of recyclers throughout the City.
In order to complement Atlanta’s existing sustainability initiatives, the City of Atlanta has partnered with Rehrig Pacific, a container company and service provider, to bring this unique incentive based pilot recycling program to its residents. As part of this pilot program, Rehrig Pacific has collaborated with key sponsor Coca-Cola Recycling, LLC and rewards partner RecycleBank® to offer Atlanta residents a premiere rewards and loyalty program that incentivizes household recycling.
The RecycleBank® rewards program will encourage better participation in the curbside recycling program. It will also allow the City to evaluate changes in the amounts of recyclables collected from residents participating in the pilot program.
Each home in the pilot area will receive a brand new 96-gallon blue cart retrofitted with an ID tag to match the cart to the household address and a RecycleBank account number. City trucks have been retrofitted with technology to read the cart ID tag. Upon activating their account with RecycleBank, either online or by phone, the household will begin to earn RecycleBank Points with every pick-up.
Program Participants
In the ReCART pilot project, participating households will earn RecycleBank Reward Points for all accepted recyclables placed in the new 95 gallon carts.Points can be redeemed for rewards, gift cards, groceries, and products at hundreds of local and national RecycleBank Reward Partners. Partners include giant national brands and retailers such as Coca-Cola, Kraft Foods, Target.com, Publix, and CVS/pharmacy, as well as local partners like Zoo Atlanta, Radial Café, Rita’s Water Ice, MetroFresh, Edgewood Avenue Pizza, and Six Feet Under.
Collection will continue to occur on your normal collection day. You must activate your RecycleBank account at www.atlrecart.org in order to start earning your RecycleBank Points and redeeming rewards. If you don't have access to a computer call the toll-free number 1-888-727-2978 to get started.
How To Get More Information
- To learn more about the program, or to activate your account, please visit: www.atlrecart.org
- To request information send an email to recart@atlantaga.gov or call 1-888-727-2978
- To report a missed pick-up or service request for the ReCART program, send an email to publicworks@atlantaga.gov or call (404) 330.6333.
ReCART Frequently Asked Questions